We use our expertise in this type of survey to appraise and make suggested improvements to questionnaire forms prior to commencement of all market research surveys, as required.
Interview personnel are selected for their communication skills and proven experience in market research. All surveys are carried out to Market Research Society specifications, and data is stored and disposed of in full compliance with the Data Protection Act.
Interviews have been weighted with respect to differing demographic parameters. We have a variety of different software available to process and analyse the data with, including Snap, a market research standard. We can analyse and format the data to various different levels producing accessible charts and graphs for ease of use within your project.
CTS have also arranged a variety of different focus groups to look at various transport issues. This has included a Welsh speaking group looking at various public transport access issues that affected residents in small towns in North Wales.